Having a good academic background and passion are not enough to be a good marketer. Moreover, a marketer should have a great intuition and qualifications. Significantly, a qualified marketer could be recognized from CPM (Asia) he had.
CPM (Asia) is the highest recognition for marketers who have attained a competent level of academic and practical understanding of marketing in the Asian region. CPM (Asia) sertification given by Asia Marketing Federatin (AMF) which also supported by national marketing assosiation in Asia region. CPM (Asia) has been known and accepted in Asia.Like mentioned above, to get CPM (Asia), a marketer must achieve the qualifications that has been set, which are 5 years of experience in marketing that relevan in Asia, pass the CPM (Asia) clasification test with subjects that includes research, communication, strategy, Asia business, and marketing management, and also registered as AMF member. In Martha Tilaar Group, we have two professional marketers that already received CPM (Asia), Samuel Pranata as the Corporate CSR, Communication, System, and Procedure Director and Patricia Husada as the General Marketing Manager of Martha Tilaar Group.
Local Wisdom Go Global
To be one of the world’s leading companies in cosmetics and spa industry with natural nuances and eastern values through product innovation and modern technology to optimize added value to stakeholders
Short Term Objective
To be Top 3 in Indonesian cosmetics and spa industry
Medium Term Objective
To be one of Asia Pacific players in cosmetics and spa industry