Beautifying Indonesia Conference 2011, The Biggest Beauty Conference in Indonesia, Beautifies Bandung

As time flies, four decades has passed since the birth of Martha Tilaar Group, as it grew and evolved becoming one of the biggest beauty companies in Indonesia, integrated with a number of other business units. In the year 2010, Martha Tilaar Group held Beautifying Indonesia Conference as the peak celebration of  the business' 41^st year of creativity. Realizing on the success of the first Beautifying Indonesia Conference, this year Martha Tilaar Group has returned by organizing Indonesia's biggest beauty conference, Beautifying Indonesia Conference 2011 which was held in Bandung.

Bandung was chosen as a way to express Martha Tilaar Group's appreciation towards Bandung's open-mindedness towards the latest trends, sciences and creativity. This  year's Beautifying Indonesia Conference lasts for 2 days, from the 7^th-8^th of October 2011, at Hotel Grand Preanger Bandung. Attended by more than 1000 participants, with international and national speakers specializing in the world of beauty. These experts are ready to transfer their knowledge to starters, professional make-up artists, entrepreneurs in the field of beauty, or even to the public in general, in which participants could choose to follow different topics according to their individual interest and need.  We want to support those who wishes to enhance their knowledge in world of beauty and give them opportunity to open a business in the beauty industry, as explained by Erlisativani, Corporate Communication Manager of Martha Tilaar Group.

About Beautifying Indonesia Conference

Martha Tilaar Group started off as a beauty salon that is now known as Puspita Martha International Beauty School. This salon is the forerunner of the beauty company that was pioneered by Dr. Martha Tilaar, until it's growth into a wide-ranging beauty business, from downstream to the upstream, with one of Martha Tilaar Group's subsidiary company, PT. Martina Berto, Tbk. that has come forward as a public company in early 2011.

This conference is the perfect opportunity for Martha Tilaar Group to transfer the knowledge, sharing the know-how, teaching the skills and sharing the over more than 41 years experiences Martha Tilaar Group possesses since it was first established. Each participants attending the conference will bear witness the collaboration of all of Martha Tilaar Group's business units. Starting from the 9 beauty product brands that represent the body's beauty and health care in its entirety from head to toe, to Salon Day Spa that provides services in holistic spa treatments, to Puspita Martha International Beauty School, with it's most recent building established in Jakarta as a learning campus that provides beauty education to professionals, entrepreneurs, as well as the general public who wishes to further submerge themselves in the world of beauty.

â??Our expectations are that after the Beautifying Indonesia Conference, you will all be moved, have the drive to become Indonesia's innovative, creative, and persevering beautypreneurs so as to create working fields for fellow women and promote Indonesia's beauty business. Let us show the world that Indonesia has beauty products and services that are up-to-par with the rest of the world in terms of quality. Let us be a queens in our own country,  said Dr. Martha Tilaar as the Founder & Chairwoman of Martha Tilaar Group.

International Make-Up Experts

On the first day, PAC presented 3 speakers as well as international make-up artist in the International Beauty Seminar. Among them are Yuan - Make-Up Artist from Singapore with the theme Oriental Heritage, Teddy Liem -  Professional Make-Up Artist with the theme Indonesian Beauty Now, and Johny Mallato - Professional Make-Up Artist with the theme  "Bonjour Make-Up". The seminari is continued with 9 Professional Winners of the 2007-2011 "Burlesque Make-Up"  the presented International Beauty Show.

For those who are interested in exploring the art of bridal make-up were recommended to join the Seminar Pengantin Exotic Indonesia presented by Sariayu and Puspita Martha. Participants witnessed demonstrations from two make-up experts, Sake - Professional make-Up Artist, Taufik - Professional Make-Up Artist, and also Yudin - Professional Hair Stylist who demonstrated a modern bun. At the end of the session, Deden Siswanto -  Designer gave a talk on the clothes worn by the Exotic Indonesia bride models.

Business Opportunities In Lifestyle and Wedding Parties

Business opportunities can come from creating sheer happiness on wedding days and in the world of beauty. It was presented in the Wedding Business Opportunity & Trend Bridal Make-Up 2012 by Puspita Martha. With experts speakers Diany Pranata Chandra â?? Chief Editor WEDDING BELLADONNA magazine and Director of Wedding Organizer BELLADONNA INSTITUTE whom talks about  "Becoming a Professional Wedding Organizer". Jimmy Yuwono - Professional Photographer from Darwis Photography, shares his thoughts on "Ways to Succeed in the Pre-Wedding Photos Business." Participants also absorbed the skills and knowledge needed for wedding decorations and beautiful hand-flowers, with business tips from Ineke Turangan - Professional Flower Decorator, Director School of Flower Arrangement NEWLINE, who also demonstrated the "Indonesia Janur Heritage"  with a modern twist.

The lifestyle world is a huge business market and has many potentials to start a business, as presented by Prof. Dr. Ir, Bernard T. Widjaja, MM - President Director of PT. Martha Beauty Gallery and Professor of Post Graduate Lecture in the seminar  "Lifestyle Business Opportunity".  This seminar also presents Wulan Tilaar Widarto â?? Director Martha Tilaar, who will be sharing and discussing "20 Ways How To Market SPA". Biokos also enriched this seminar with Brightening Facial With High Frequency & Acupressure, and not to forget a Demo on Balinese Spa presented by Dewi Sri Spa Martha Tilaar.

Total Beauty, Inside Out

Young, professional women was extremely enthusiast in joining The Talk That Will Ultimately Improve Your Professional Life by Caring Colours. Presenting five inspiring speakers, such as Renee Suhardono - Career Coach, Riezka Rahmatiana - Young Entrepreneur, Debo - Graphologist, Wulan Tilaar Widarto - Director Martha Tilaar SPA and Joanne Warsito - Dating Coach. Muslim women also learnt how to look fabulous in jilbab after their workshop in Tampil Cantik Memesona dengan Jilbab with guest stars Deswita Maharani â?? Artist/Model and jilbab creation demo with Dewi Fusti - Zoya Demonstrator.

For those desiring a slim-figure was enlightened in A Bright New You with Hypnolangsing with Juli Triharto - Master Hypnolangsing, Rudy Hadisuwarno - Hair Styling Maestro, Dr. Amir Hamzah Sp.KK, M.Kes - Dermatologist and Wulan Tilaar, with Ferly Junandar as MC and Moderator. Soon-to-be-mothers and anyone interested in studying post-natal care techniques, had the opportunity to join Holistic Post Natal Treatment with Tutut Ageng - Senior Therapist Puspita Martha and Maya Laratsemi - Senior Trainer Sariayu Martha Tilaar. And last but not least, the beauty conference was closed with Create Your Own Spa worskshop, starring Chelsea Olivia- Artists/Models, also with the professional guidance from Lydia Astuti - Professional Spa Therapist demonstrating and sharimg tips to make your own spa treatments at home.

Martha Tilaar (MT) Media Award 2011

In between the Beautifying Indonesia Conference 2011 press conference, Martha Tilaar Group presents Martha Tilaar Media Award 2011, an award showing Martha Tilaar Group's appreciation towards the cooperation that has existed between Martha Tilaar Group and media -print and electronic- over the years. With this token of gratitude, we hope that the media will continue their noble work in producing positive writings that inspire readers, motivating Indonesia to move forward and working their best for the nation.