Martha Tilaar Group Contribution in Indonesia Cosmetic Industry Growth

Indonesia market is a fertile ground  for cosmetic industry. Every year, local and international makeup brand  emerged and compete to get customers attention and profit.  As the industry grow, an organization named Indonesia Cosmetic Industry Assosiation or PERKOSMI become one of influencing forums that support cosmetic business growth in Indonesia.

PERKOSMI is an organization for Indonesia cosmetic company association that established according to Indonesia Health Ministry Decree in 1978 by some of business doers in cosmetic industry. The membership of PERKOSMI consist of manufacturers, distributors, importer, to Small Medium Enterprise (SME) from local to multinational production. In the beginning of its establishment, PERKOSMI led by Drs. Islam, Dr. (H.C) Martha Tilaar and Dr. Jos Hudoyono. The involvement of Martha Tilaar Group for PERKOSMI is not end up in Dr. Martha’s hand, instead, we are still contribute in PERKOSMI until today.

“As one of developed local cosmetic companies, Martha Tilaar Group always put effort to actively involve in PERKOSMI activities. With another business doers, we share insightful knowledge, give support, train and empower SME, and build partnership with other companies in order to keep the competition health.  We also help to push industry growth and advance Indonesia economy,” says Palupi Candra, Head of Corporate Communication of Martha Tilaar Group, who is also active as PERKOSMI member.

As in central PERKOSMI, Martha Tilaar Group also take role in PERKOSMI DKI Jaya. On the day of PERKOSMI DKI Jaya inauguration day that’s been held on January 29, 2018, Dra. Nurhayati Subakat, Apt, as the President of PERKOSMI, annouced some names to represent PT Martina Berto Tbk in the organization. They are Ida Hidayati for Trade Division, Kunto Widarto for Organization Division, and Maily, S.Si.,M.Biomed for Regulation Division.

http://www.marthatilaargroup.com/en/news/news-update/759-martha-tilaar-group-contribution-in-indonesia-cosmetic-industry-growth.html